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Business Analysis – Providing the Customer Focus

Our next event is titled Business Analysis – Providing the Customer Focus and will be held on Wednesday 20th July at the Claremont Hotel.

Debra Paul will explore business analysis within the broader context of the business change lifecycle. This will include a discussion about the evolving role and responsibilities of the business analyst and will highlight some of the current issues with business analysis practice. This presentation will also consider why effective business analysis is critical if organisations are to achieve the predicted benefits from business improvement projects.

Debra Paul FBCS CITP is the Managing Director of Assist Knowledge Development, a training and consultancy company specialising in business analysis, business process change and solution development. She has extensive experience in all aspects of business analysis and business process improvement. Debra is the BCS Chief Examiner for Business Analysis and is an accredited SFIA consultant. Debra jointly edited and wrote the best-selling BCS reference manual, Business Analysis, and is also the co-author of the BCS reference manual Business Analysis Tools and Techniques.

Debra is a regular speaker at business seminars, is a member of the organising committee for the Business Analysis Conference Europe 2011 and is a founder member of the BA Management Forum. Her recent clients include blue chip clients include Allianz and Lloyds TSB Group.


17:30 Light Refreshments
18:00 Business Analysis – Providing the Customer Focus
Questions & Answers from the audience


Please register for the event below:


If you require a CPD certificate for this event, please download one and bring it with you to the event where you can ask one of the committee members to validate it for you.


2 Responses to “Business Analysis – Providing the Customer Focus”

  1. Vicki Burgess says:

    Any indication how long the event will last for? There’s no published finish time.

  2. Owen says:

    @Vicki: It usually depends on how many questions the speaker fields after the event. I would expect it to take anything between 1 hour and 1.5 hours. The talk starts at 18:00, so I expect we’ll have finished by 19:30, possibly earlier.

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