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Malign or Benign – Digital marketers influence

Thursday, 16th August 2018 – 18:00 –  Claremont Hotel, Douglas, IM1 2LX

DESCRIPTION

What do Marketeers do with data? A quick peek at how data drives marketing Online and through Social Media. This will touch on profiling and other aspects of interest after the Cambridge Analytica scandal.

Speaker: Florida Clements (Mrs) – lecturer in Digital Marketing at University College, Isle of Man

Florida Clements – currently lectures on Digital Marketing at UCM. She holds an MSc in Electronic Engineering and an MBA. Her experience spans various roles related to Information management and Analysis such as Revenue and IT project Management in airlines, Information Management at the IoM Post, and Digital Marketing Analyst in a web News company.

All are welcome to this free event. To find out more about BCS Isle of Man Section, please click here –https://www.bcs.org/category/19249

Light Refreshments, Tea, Coffee, etc. Cash Bar open from 7pm and the evening is a great opportunity to network.

Registration

To assist our planning, please register below to attend this event.

BCS members who attend this event may request a CPD certificate, which will be provided at no charge.  Non-members may also request a CPD certificate; there will be a £5 charge for non-members who request a CPD certificate, this needs to be paid to a BCS Isle of Man committee member at the event.

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