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Malign or Benign – Digital marketers influence

August 7th, 2018

Thursday, 16th August 2018 – 18:00 –  Claremont Hotel, Douglas, IM1 2LX

DESCRIPTION

What do Marketeers do with data? A quick peek at how data drives marketing Online and through Social Media. This will touch on profiling and other aspects of interest after the Cambridge Analytica scandal.

Speaker: Florida Clements (Mrs) – lecturer in Digital Marketing at University College, Isle of Man

Florida Clements – currently lectures on Digital Marketing at UCM. She holds an MSc in Electronic Engineering and an MBA. Her experience spans various roles related to Information management and Analysis such as Revenue and IT project Management in airlines, Information Management at the IoM Post, and Digital Marketing Analyst in a web News company.

All are welcome to this free event. To find out more about BCS Isle of Man Section, please click here –https://www.bcs.org/category/19249

Light Refreshments, Tea, Coffee, etc. Cash Bar open from 7pm and the evening is a great opportunity to network.

Registration

To assist our planning, please register below to attend this event.

BCS members who attend this event may request a CPD certificate, which will be provided at no charge.  Non-members may also request a CPD certificate; there will be a £5 charge for non-members who request a CPD certificate, this needs to be paid to a BCS Isle of Man committee member at the event.

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“Internet of Things” with visiting speaker Alasdair Allan

September 22nd, 2017

Thursday, 12 October – 18:30 –  Sanderson Suite, Claremont Hotel, Douglas, IM1 2LX

Dr Allan is a Scientist, Author, Hacker, and Journalist. He is the author of a number of books, and sometimes also stands in front of cameras. You can often find him at conferences talking about interesting things, or deploying sensors to measure them. He caused a privacy scandal by uncovering that your iPhone was recording your location all the time. The resulting controversy even got a name, #locationgate. It caused several class action lawsuits, and a U.S. Senate hearing.

His presentation to BCS Isle of Man members and guests focuses on “The Internet of Things” ̶̶̶ an emerging technology by which home appliances (like your fridge, security system, electric meter, etc); your car; as well of course as your phone, may all communicate with each other   ̶̶̶   and with other devices and businesses. This is supposed to offer improved convenience and value   ̶̶̶   but is likely to also introduce new risks, especially threats to your security and privacy.

His YouTube video “The Little Things of Horror” (22 minutes) provides a hint as to the sort of content we might expect on 12 October.

Detailed Timetable

1730                          Members arrive

1730 – 1830             Networking, light refreshments, soft drinks, and cash bar

1800 – 1830             AGM (members only)

1830 – c.1915            IOT Presentation

c.1915 – 1945             IOT Q & A / discussion

Registration

To assist our planning, please register below to attend this event.

BCS members who attend this event may request a CPD certificate, which will be provided at no charge.  Non-members may also request a CPD certificate; there will be a £5 charge for non-members who request a CPD certificate, this needs to be paid to a BCS Isle of Man committee member at the event.

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